Wolf Blass Wines announced today the Western and Atlantic Canada launch of Bilyara Reserve Chardonnay and Bilyara Reserve Cabernet Sauvignon in shatterproof, environmentally friendly 750ml Polyethylene Terephthalate bottles. Polyethylene Terephthalate, or PET as it is known, is already widely used for soda and water bottles and is one of the best materials for recycling. In Ontario, where the wines are already available, the winery has added two new single-varietal offerings: Bilyara Reserve Sauvignon Blanc and Bilyara Reserve Merlot.
"Wolf Blass Bilyara Reserve's PET bottle delivers all the aesthetic qualities of glass making it a stylish choice for outdoor entertaining while delivering safety benefits through its shatterproof design" said Scott Oliver, President, Wolf Blass Wines Canada. "As we approach the warmer seasons, the 750ml PET bottle from Wolf Blass will offer Canadians a great option to explore new wine occasions such as hiking, camping and boating - places where traditional glass bottles are unsafe or not permitted," he added.
The lightweight PET bottle holds the same amount of wine as a standard 750ml wine bottle, yet it is designed to be 33 percent shorter for easier storage in and weighs just 54 grams prior to filling, offering an immediate 85 percent reduction in packaging weight.
Now if we can just get them to ship some of these bottles into the US, we could give it a try ourselves - especially here at the Corner.